Snorkel strengthens sales efforts in EMEA
Snorkel has promoted Andrew Fishburn to the newly-created role of Vice President of Strategic Accounts EMEA (Europe, Middle East and Africa) where he will be responsible for managing strategic accounts, reporting directly to Matthew Elvin, CEO.
Andrew joined the company in 2016, bringing significant industry experience to his role as Divisional Managing Director for Snorkel UK. Prior to joining Snorkel, Andrew has previously worked with JLG, as well as providing sales training and consultancy services.
In the past three years, Andrew has successfully developed Snorkel UK to be a leading provider of both Snorkel lifts and Ruthmann Bluelift tracked spider lifts for the UK and Ireland. This laid a solid foundation for the opening of Ahern Ireland, a dedicated sales, service and parts facility supporting Northern Ireland and the Republic of Ireland.
Andrew’s new role will include cultivating existing relationships and identifying and developing new business opportunities through the implementation of a long-term, commercial strategy, to drive the future growth of the business.
Andrew commences his new position with immediate effect however he retains oversight for the Snorkel UK and Ahern Ireland divisions.
Snorkel is also redefining its EMEA sales territories to further enhance regional customer support, and has created two new sales roles covering Eastern Europe, and France, Benelux and West Africa.